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Swot matrix and organizational strategic plan paper example 1: chipotle tows matrix strengths weaknesses company maintains ownership over all restaurants. Apple swot swot analysis apple apple has sold about 22 million ipod digital music players and more than 500 million songs though its itunes music store. Using pestle, swot, apples bcg matrix and porters five forces framework, as apple’s bcg matrix showed, cash cows do eventually turn into dogs.
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